M1 Stakeholders, Aims & Objectives

Topics: Management, Stakeholder analysis, Sales Pages: 3 (1272 words) Published: April 28, 2014
M1. Explain the points of view of different stakeholders seeking to influence the aims and objectives of two contrasting organisations. A stakeholder is anyone who is interested in the success of an organisation, and often the stakeholders have a large influence on the business’s aims and objectives. In this assignment I will be explaining why stakeholders would be interested in a company’s aims and objectives and why each stakeholder would be interested in my two chosen organisations joining together.There are many explanations as to why a stakeholder might be interested in a company’s aims and objectives, some for financial reasons in order to make a profit and others for employment reasons. Two different stakeholders may often have contrasting interests when relating to the aims and purposes of an organisation. For example owners generally seek high profits and so may be hesitant to see the business pay high wages to staff. A business decision to move production overseas may reduce staff costs. It will therefore benefit owners however work against the interests of existing staff who will lose their jobs. Customers may also feel negatively towards the aim to move business abroad as they will suffer if they receive a poorer service. Customers want to see good quality products. Owners are the people who fund the organisation and whose main interest is how much profit an organisation is generating. They have a big say in how the aims of the business are decided, but other groups also have an influence over decision making. For example, the directors who manage the day-to-day activities of a company may decide to make higher sales a top priority rather than profits. Not only would this generate profit, but it will create awareness and also produce a higher demand for the product or service the business offers. I believe the owners of both of my chosen organisations; North Dorset RFC and Nike would both be supportive of the idea of pairing these to business...
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